Whether you are a stay-at-home or working mom, many fellow moms are blogging about their lives, experiences, hobbies, skills, and interests. Aside from the educational value, and the excitement of building an audience, there’s also the prospect of creating an income through affiliate marketing programs. There are many moms who have learned the ropes of affiliate marketing and who have then expanded beyond just blogging to build their social media following that they market affiliate offers to. These moms have even gone on to have dedicated websites and other online properties.
If you’re a mom looking for the best moms affiliate programs, then this article will give you some of the best programs to consider.
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What are Affiliate Programs for Moms?
Affiliate marketing is essentially where a person (affiliate/publisher) promotes the products or services (affiliate offers) of a company (merchant/advertiser) and in return, the affiliate receives a commission for their efforts. The qualifying criteria to receive the commission could be as simple as someone submitting some basic details or for a sale to take place.
The basic principles of all affiliate programs or networks are the same, however, some affiliate programs, and specifically the offers to promote, may be more suited toward moms.
Mom bloggers can generate content including advice, stories, news, and practical tips. Every mom can find a subject to get engrossed in that will engage their audience and allow them to generate an income through affiliate marketing programs.
For many moms, the ability to work from home part-time is ideal as it allows them to generate an extra income. There are many affiliate moms that are able to make a few hundred dollars extra a month, but many bloggers generate $1,000s, while some bring in five or six-figure incomes.
Affiliate programs for moms are simple to join, they provide an easy way to link to the adverts or services and have easy-to-understand dashboards so you can watch the money come in and learn how to better market and monetize your content.
What Mom Blogger Content Generates Income?
Most affiliate programs require an established blog with a reasonable amount of content and some engagement (followers). So, to get started, write about whatever content interests you.
Once you find a niche that really grabs you, you can focus on that area that interests you, or broaden your content to attract a wider audience.
The good news is that affiliate marketing programs provide thousands of offers across a broad spectrum of niches for you to promote. One of the keys to being a successful affiliate is choosing the right offers that go with your blog.
Here are some of the most popular and lucrative niches for mom bloggers:
Family work/life balance
Maternity/baby advice
Living on a budget
Single-parenting advice
Managing your time better
Keeping children safe online
Education/learning issues
Mental health for the family
Moving schools/new towns
Within each topic, there’s always plenty of news, events, new products, or trends to talk about. And, as well as providing your audience tips and advice, leverage your personal skills, mom expertise, or information about the local area to provide a unique blog that people will want to read.
Tips for Affiliate Blogger Moms
As with any type of blogging or content creation, stick to what is true for you. From focusing on subjects that you love to developing a plan of what to create, follow these simple tips to get a jump start on your mom blog.
Create content that you love. Some moms are natural writers, and others are great in front of the camera, or interviewing people in podcasts, find what works best for you and go with that media.
Answer the “what’s the point?” question. Whatever you create, it must have value for the audience. For every blog post, focus on what value your readers will get out of it.
Build your own brand. All brands started with one person and one big idea, focus on yours to create content that people recognize. As a blogger, you as a person, represent the brand you create, so decide exactly what brand you will be.
Create a content plan. Calendarize everything that’s happening in your subject area and be ready to post about it, while adding spur-of-the-moment posts to keep things fresh.
Share on social media. You don’t have to be on every platform but use the ones where your audience is in order to help build a following and build up a conversation with your audience.
Track results and analyze them. Make sure you have some kind of performance tracking on your blog so you can see which topics are getting the most views, which countries your audience comes from, etc. Knowing this information will help hone what content to produce and the affiliate offers you will promote.
Everything else you need to know will build off these basics, and you can be as committed or flexible as you like. As long as you deliver consistent useful advice, insights, and information, your audience will grow and will want to take advantage of your affiliate offerings.
1. What is affiliate marketing for mom bloggers?
Any program that has a focus on the family audience can be classed as a mom blogger affiliate program. Of all the affiliate marketing programs out there, there are plenty focused on the mom blogger and their audience.
There are also plenty of general affiliate marketing programs that offer products and services that would appeal to mom bloggers. Between these sets, there is plenty of choice for the best-suited affiliate programs for mom bloggers to identify and work with to deliver practical or inspirational offers to their audience.
2. How does mom blogger affiliate marketing work?
As a mom creating content about home and family subjects, you will find a willing audience, especially if you focus on local or specific topics. That should grow your audience and trust, which naturally will get your viewers to buy or sign up for affiliate offers you promote.
When you are accepted as an affiliate to a program, they provide links and web banners that you can use on your blog, typically known as affiliate links, that identify you as the source, so you get credited with the reward.
When your readers click on these offers and buy or register, the program will credit you with a commission. As the orders mount up, you can earn a reasonable income, driving you on to greater blogging efforts.
3. What mom blogger affiliate program should I choose for my blog?
The ideal affiliate program will be the one that ties in with the style and topics of your content. If your mom blog covers a wide range of subjects, then a general affiliate program or network will provide the variety you may need.
If you are just beginning your affiliate marketing journey, then try to find affiliate programs that specialize in working with beginner bloggers and offer personalized support. The value of having a knowledgeable affiliate manager on-hand to help is essential.
4. How quickly will my mom blogger affiliate income grow?
That depends on how much effort you put in. The more relevant content you create and share, the faster your audience should grow. And while you might only get a few purchases or dollars in the early days, as your audience grows, more people are likely to buy and make repeat purchases.
While immense riches are unlikely, plenty of mom bloggers earn a very decent income. Some moms have gone on to become influencers who command a powerful audience that brands want to partner with that present further income opportunities.
The key to success with affiliate marketing is to be consistent and persistent. Those affiliates who persevere and invest time and effort ultimately reap the rewards.
18 Best Affiliate Programs for Moms:
Affiliate marketing programs or networks make it easy for mom bloggers and content creators to join up and reap the benefits of appropriate brands and products appearing alongside your posts. There are many to choose from, and some require approval or that your blog meets the minimum criteria for posts and/or audience.
When approved, you can start adding affiliate links immediately, and when your audience starts buying or signing up, you will benefit too. Below are some of the leading affiliate programs for moms to sign up for.
General Mom Blogger Affiliate Networks
Whatever your blog content, there are several wide-ranging affiliate networks that will have plenty of offers for your audience across typical mom topics, including high-performing areas such as:
Baby and childcare
Family issues
Health and fitness
Cooking and dining
Gardening and well-being
School and education
Whatever the subject, there are massive ranges and varied offers to tempt all budgets and tastes. And with a variety of commission rates, offers, and payment options, one or more programs will meet the needs of most bloggers.
1. eBay Partner Network Affiliate Program
The eBay Partner Network can help affiliates earn money by driving visitors and traffic to eBay’s extensive marketplaces. Home to plenty of new and boutique stores alongside the traditional auctions for diverse goods, there is literally something for everyone. And it is easy for bloggers to integrate eBay offers in their mobile, web, and social platforms.
Commission: Varies by product category (up to 4%)
Payment terms: Monthly ($10 minimum payout)
Cookie life: 24 hours
Platform Provider: eBay
2. Amazon Associates Affiliate Program
Everyone knows the Amazon brand and the benefits of speedy delivery and a vast range of stores and products. Affiliates and sites, large and small, can benefit from that brand power by marketing a range of mom blogger goods.
As you would expect, Amazon Associates is easy to sign up for and use and can be used all over your site or used discretely until you find the right balance of products and adverts for your audience.
Commission: Typically, around 5%
Payment terms: Monthly ($25 minimum payout) in Amazon vouchers or bank payment
Cookie life: 24 hours
Platform Provider: Amazon
3. ShareASale Affiliate Program
ShareASale supports thousands of different brands and merchants, making it easy to find something that matches whatever it is you write about. It is also easy to join and find the products you want to market, with sections including mom subjects, education, decor, pets, and food. It will also remind you of key events when sales are more likely. They also rank their top 100 merchants so you will see instantly who a good performer is.
Commission: Varies by product category (typically between 1% to 20% with some higher)
Payment terms: Monthly ($50 minimum payout)
Cookie life: 30 days
Platform Provider: Part of the Awin network
4. Algo-Affiliates Performance Network
At Algo-Affiliates, we aim to deliver a modern marketing program that is responsive to the changing needs of mom bloggers. Our background technology delivers the best affiliate experience across mobile and other devices.
With pay-per-sale or pay-per-lead, there are plenty of tempting offers for visitors to your mom blog. If you cover a broad range of subjects, at Algo-Affiliates, we offer smart software and tools to ensure you maximize your income, whatever you blog about. On top of our personalized support, you can enjoy weekly payments, so you will see your money sooner than many other affiliate programs. And, if you are new to the world of affiliate programs, we have plenty of advice on the subject.
Commission: Varies depending on the product
Paymentterms: Weekly ($250 minimum payout)
Cookie life: Unknown
Platform Provider: Tune (HasOffers)
Baby and Young Child-Focused Affiliate Programs
For moms focused on writing about their experiences during pregnancy and the early years, there are plenty of affiliate programs that focus specifically on products for these markets.
5. The Spoiled Mama Affiliate Program
One of the best ways to generate income is to encourage moms to pamper themselves a bit during the stressful times of growing and managing a family. Add in the eco-friendly brand and you have The Spoiled Mama range of organic skincare products.
Safe for the whole family, this is a highly focused affiliate program that promises high order values and the potential for many repeat orders. The Spoiled Mama’s easy-to-monitor dashboard will let you watch those sales mount up. Free to join, they provide seasonal marketing offers and simple support for moms.
Spoiled Mama ships globally and recently opened up shop in the UK market, so it is a growing brand and its site has plenty of articles and information you can link to.
Commission: 10% on each sale
Payment terms: Monthly
Cookie life: 30 days
Platform Provider: ShareASale
6. Ergobaby Affiliate Program
Buggies, strollers, carriers and sleep sacks are all must have essentials through baby development, and Ergobaby provides them through its extensive online store. With many models and styles, it supplies them to over 50 countries around the world.
The Ergobaby affiliate program provides attractive marketing banners and text links for mom blogger sites, with orders typically over $100 and low returns. Ergobaby also has an edgy blog that mom bloggers can link to and weigh in on their articles, such as pregnancy and breastfeeding. These can generate lively discussions and make a great marketing angle.
Commission: 4% on each sale
Payment terms: Monthly
Cookie life: 30 days
Platform Provider: ShareASale
Education Affiliate Programs
Education is an evergreen subject for mom bloggers. With a constant stream of learning to cover, discussing how education should be managed, and a keen growth in home learning, this is a hot niche. Whatever the need, there are plenty of education affiliate programs that are ideal for mom bloggers to broaden their discussion of education and deliver a steady income.
7. Green Kid Crafts Affiliate Program
As children grow up, most moms want plenty for them to do away from the TV and device screens, and to develop an awareness and empathy for nature. Green Kid Crafts provides STEM- (Science, Technology, Engineering, and Mathematics) and STEAM-based (Science, Technology, Engineering, the Arts, and Mathematics) learning for future leaders and the people who could help save the planet.
Green Kid Crafts is free and easy to join, providing a 15% return on sales of craft boxes, such as their best-selling Art Lab, Halloween Sweet Science, and many more that come with a range of activities in each box.
With products for various age ranges, and a high degree of social responsibility, Green Kid Crafts should appeal to any progressive moms and deliver lively returns while doing good for kids’ futures and will tie in neatly with education topics on your blog.
Commission: 15% on each sale
Payment terms: Monthly
Cookie life: 60 days
Platform Provider: Green Kid Crafts
8. TheHomeScholar Affiliate Program
Homeschooling is an increasingly major deal for mom bloggers and parents looking to do the best for their children. The HomeScholar affiliate program is a service that offers coaching and teaching through courses and webinars for high schoolers.
With various levels of membership, books, tests, and transcripts, and parent training, plus regular free articles and newsletters to inspire discussion or articles, there is a great deal of content, all scheduled around the school calendar.
Commission: 20% on each sale
Payment terms: Monthly
Cookie life: 180 days
Platform Provider: ShareASale
9. Hooked on Phonics Affiliate Program
For younger pupils at home or school, Hooked on Phonics is designed to help them learn in the right way that will engage them and encourage development. Hooked on Phonics delivers a range of multi-sensory tools bringing letters and sounds to life, something that should attract mom bloggers and their audience, especially those who struggle with traditional education.
Based on a series of 20-minute lessons, they deliver a learn, practice, read and celebrate approach to words and sounds. And they have plenty of social media content to share and discuss with a lively Instagram, going beyond many marketing efforts.
The Hooked on Phonics program has delivered success for millions of children and encouraged many families. They offer great opportunities for bonus commissions for bloggers focused on education.
Commission: $20 commission, 10% on store purchases
Payment terms: Monthly
Cookie life: 90 days
Platform Provider: ShareASale
Other Lucrative Mom Blogger Marketing Affiliate Programs
There are plenty of parenting and mom affiliate programs that fit into smaller or broader niches, and most are well worth considering depending on what you are writing about as your search for interesting content grows.
10. MomAgenda Affiliate Program
Lots of moms do not want to commit their schedule to a digital device, and for those, there’s MomAgenda, a provider of gorgeous-looking planners, notebooks, memory books, sticky note tabs, and more to add style around the home while keeping things organized.
MomAgenda’s affiliate program is a natural fit for moms blogging about organization and time management, with average orders of around $65 with strong seasonal sales. Plus, they have digital planners compatible with GoodNotes or NoteShelf for those who don’t mind sharing a busy schedule with their smartphone apps.
Commission: 10% commission on all sales
Payment terms: Monthly
Cookie life: 30 days
Platform Provider: ShareASale
11. Crayola Affiliate Program
A seriously popular brand among children, Crayola crayons and accessories have powered generations of art and scribbles. The brand alone should mean plenty of pester-power purchases from readers, and with so many different creative, craft, or educational products there’s always something new to blog about.
The Crayola affiliate program comes with a dedicated affiliate manager, plus regular incentives for affiliates and promotions for site visitors. There are also plenty of seasonal projects to share or mention, bringing families together and creating smart marketing opportunities throughout the year.
Commission: 3% to 5% on all sales
Payment terms: Monthly
Cookie life: 30 days
Platform Provider: CJ Affiliate
12. Nook Sleep Affiliate Program
Between babies that won’t sleep and concerns over artificial products and chemicals in mattresses, there’s plenty for mom bloggers and their followers to lose sleep over. Nook Sleep is a baby bedding company with its own distinctive designs and products that will appeal to a broad range of the mom blogger audience.
The Nook Sleep affiliate marketing program provides anti-microbial mattresses for cribs and larger children, along with bedding, pillows, and peripherals for the baby’s bedroom, nursery, or playroom. With sizeable price tags for many items, the 1.6% commission can still deliver strong revenue for mom affiliates.
Commission: 1.6% commission on all sales
Payment terms: Monthly
Cookie life: 30 days
Platform Provider: FlexOffers
13. Gerber Childrenswear Affiliate Program
A US-based children’s clothing specialist, Gerber has a wide range of younger wear and accessories to suit all wardrobes including official Onesies brand bodysuits, dresses, and even custom embroidered blankets and towels that make ideal gifts.
The Gerber Childrenswear affiliate program offers sizes from newborns to 24 months and could make a great addition to a mom blog rather than going with general clothing stores. For something as relatively cyclic as a clothing retailer, there are still plenty of promotional updates and codes, promotional links, and other perks to help drive sales and commissions.
Commission: 6% commission on all sales
Payment terms: Monthly
Cookie life: 30 days
Platform Provider: CJ Affiliates
14. Popopie Shop Affiliate Program
This might split your blog’s audience, but there are plenty of families that like to dress alike. For those families, there’s Popopie Shop. From socks to jumpers, dresses to nightwear, shoes, and accessories, there is plenty to choose from with seasonal wear ideal for family festivities.
The Popopie Shop affiliate program has average sales approaching $90 and worldwide shipping for a massive target audience. Order volume will likely rocket around the holiday season as your readers hunt for gift ideas, and there’s a huge range for the kids, even if you don’t want to wear the same as them.
Commission: 15% commission on all sales
Payment terms: Monthly
Cookie life: 60 days
Platform Provider: ShareASale
15. The Baby’s Brew Affiliate Program
If you are looking for something distinctive to promote on your blog, Baby’s Brew is a battery-powered bottle warmer for baby milk and other drinks. They offer an 8% commission on all sales and cookie tracking for 90 days.
Broadening their offering is a range of snack cups and accessories, plus gift cards, all of which make it more marketable and likely to deliver good revenue from the Baby’s Brew affiliate program. And with plenty of content to share about feeding tips, storage, and life as a busy or working mom, it could be a valuable program for your mom blog.
Commission: 8% commission on all sales
Payment terms: Monthly
Cookie life: 90 days
Platform Provider: ShareASale
16. Shop Disney Affiliate Program
Another massive brand that can deliver strong sales for your blog, Shop Disney sells branded clothing, toys, collectibles, and accessories. With everything from The Haunted Mansion jogging pants for kids or adults, to Disney Princess toys and everything from the Marvel and Star Wars brands including LEGO sets, there is definitely something kids will want, and moms will think highly of as gifts.
The Shop Disney affiliate program provides promotional coupon codes and shipping offers for affiliates to help boost interest and is a great way to show visitors items that used to only be available for visitors to Disney Resorts. Plus, you know that whenever the next big Disney or PIXAR movie or series arrives, you can get a lot of mileage out of a few relevant posts on your blog.
Commission: 2% commission on all sales
Payment terms: Monthly
Cookie life: 10 days
Platform Provider: CJ Affiliates
17. Little Spoon Affiliate Program
Offering baby food, toddler meals, smoothies, and vitamin packs, Little Spoon provides a range of organic pure baby foods for the continental US market. There are various recipes that are suitable across all stages of development, all delivered, and meal planned with sustainably and recyclable boxed subscriptions on offer.
The Little Spoon affiliate program offers custom Babyblends or Plate plans for busy moms. The Little Spoon range looks like a healthy lifesaver, with no genetically modified products, and should have a broad appeal for mom bloggers looking to offer something simple and healthy, yet modern.
Commission: 15% commission on all sales
Payment terms: Monthly
Cookie life: 30 days
Platform Provider: ShareASale
18. Kindred Bravely Affiliate Program
Of all the challenges of parenthood, uncomfortable clothing is often high up on the list of gripes for moms. Kindred Bravely offers good-looking, comfortable nursing and maternity clothes for moms based around the community of motherhood, making them an ideal affiliate program for mom bloggers.
The Kindred Bravely Affiliate Program offers clothes designed by mothers while retaining comfort and style to make dressing less of a hassle and more pleasure no matter how busy moms are. With plenty of sizes, discussion of women’s health issues, and information on pregnancy and motherhood, there is plenty for mom bloggers to use in their own posts to drive sales.
Commission: 8% commission on all sales
Payment terms: Monthly
Cookie life: 30 days
Platform Provider: ShareASale
With such a wide range of affiliate programs, feel free to try various ones as your blog and site expands to find which offers resonate with your audience. And, when you hit a good run of affiliate revenue, don’t be afraid to get busy with plenty of posts on those subjects to create authority and a booming community around them
